Branding Methods :: How we work :: Merchandise Europe

Debossing

A debossing machine uses heat and pressure via a block to create an indent or impression into a surface, great for diaries, notebooks, and leather products for example. This provides a lasting, sleek, professional effect whilst adding texture.

Digital Printing

Digital printing transfers full colour images directly onto various materials. It offers high-quality, vibrant results making it ideal for small runs and intricate designs.

Direct-to-garmet (DTG)

This method uses specialised inkjet technology to print directly onto the fabric producing intricate detailed CMYK images. Perfect for apparel, small batches, and individual personalisaton.

Dye Sublimation

Dye sublimation uses heat to transfer dyes directly into the fibres of a material creating a premium full colour print that is extremely durable. Ideal for polyester fabrics and coated items, like apparel, mugs, and many other products.

Embroidery

Embroidery provides a premium and durable finish where the machine stitches directly onto the garment. Great for apparel, hats, and bags.

Foil Blocking

This method is often used on business cards, packaging, diaries, and luxury items. The machine uses heat and pressure to apply a metallic foil onto the product surface. This creates an eye catching professional high-quality feel and finish.

Laser Engraving

This involves a laser etching a design or logo onto a product surface and is best for metal, wood, and glass. It creates a high-quality sophisticated finish. Also great for individually personalising gift items.

Litho Printing

Excellent for printing brochures, catalogues, and other detailed designs, litho printing is high quality and uses a plate to transfer ink into a rubber blanket, then onto the printing surface. The latest machines do this efficiently and ideal for large volumes.

Pad Printing

A popular method that produces sharp, detailed printing by transferring ink from a silicone pad onto the products surface. Great across a multitude of irregular surfaces such as mugs, bottles, and electronics.

Screen Printing

A popular method, particularly for apparel, that provides a lasting effect with clarity and vibrant colours. A stencil is used, known as the screen, and ink is applied onto the material through the screen. Great method for large print runs.

Transfer Printing

A widely used method perfect for intricate designs. The transfer film can be screen or digitally printed, and then heat & pressure applied to adhere onto a range of materials such as ceramics, textiles, or metals.

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